Top 5 Toothbrush Subscription Services

Considering a toothbrush subscription? Here are five of the best.

We live in the age of convenience. In just a few clicks, we can get any item delivered directly to our door. Increasingly, people are choosing subscriptions for the products that they frequently buy.

In some cases, subscription purchases bring down the price of the product. Other times they’re more expensive, but make shopping more convenient than ever. You don’t need to remember to put things on your shopping list if they’ll just show up on their own! With everything from laundry tablets to printer ink available by subscription, it’s no surprise that toothbrushes have followed suit.

Here’s a guide to the Top 5 toothbrush subscription services. Are any of these right for you?


How much does it cost?

The Quip Starter Set costs $30. There’s also a Smart Starter Set, with more advanced features, for $50 up front. Children’s Starter Sets are available for $5 less.

Signing up to a Refill Plan means you’ll pay $10 every three months for new items.

What do you get?

Though you can buy these items individually, the best value comes from purchasing a Quip Starter Set. These include your toothbrush, toothpaste, a cover for your brush and a refillable holder for dental floss.

The Smart Starter Set features the smart toothbrush, which connects to your smartphone to monitor brushing and help you earn rewards through the app.

One tube of toothpaste should last for three months if you’re sensible.

Every three months, your delivery includes a new toothbrush head and battery. It also includes a new tube of toothpaste, so you’ll have everything you need.

Who’s it for?

The whole family can enjoy a Quip subscription, which should help to take the stress out of monitoring everyone’s toothbrush. By signing up for a Refill Plan, you can get everything you need for everyone’s dental care routine.

Smile Direct Club

How much does it cost?

The Smile Direct Club subscription toothbrush costs $23 up front.

You’ll pay $5 every three months for a new set of toothbrush heads.

What do you get?

You’ll receive an electric toothbrush that’s powered with an AAA battery. Your first battery is included, so you can get started straight away.

This toothbrush comes with a case that can be used as a stand, or packed up when you’re going on your travels. It’s also magnetic, so it can be attached to most mirrors.

This sonic toothbrush has one user mode, and a standard toothbrush head with tongue scraper. The toothbrush features a two-minute timer, split into 30 second segments.

You also receive a smaller toothbrush head that’s designed for cleaning clear aligners.

Every three months, your delivery includes new toothbrush heads and a new battery.

Who’s it for?

This electric toothbrush is a great choice for people that use clear aligners. If you’re going through teeth straightening treatment, the aligner-cleaning toothbrush head is a very useful addition.

Fortunately, even if you don’t have clear aligners the price of this subscription is fair. $5 isn’t much to pay every three months for new toothbrush heads.


How much does it cost?

A Goodwell Bamboo subscription costs $15 every three months.

What do you get?

With this subscription, you don’t pay up-front for a toothbrush that you’ll keep using. Instead of getting toothbrush heads, you’ll receive new brushes at intervals. Don’t worry about extra waste, though! These are bamboo brushes, designed to be a lot more environmentally friendly.

The eco-friendly approach means that Goodwell only offers manual brushes. You’ll need to skip the batteries that can harm the planet and put in effort to brush your teeth effectively. Once your brush has served its time, it’s completely compostable.

You’ll receive one new bamboo toothbrush every three months. You’ll also get a tube of toothpaste that should see you through until your next delivery.

Who’s it for?

This is the perfect toothbrush subscription for people that put the planet first.

Manual brushes aren’t as effective, but if you’re happy to put in a bit more effort then you could be helping the environment. Each Goodwell brush is fully compostable, so there’s no waste left behind.


 How much does it cost?

A Brüush toothbrush costs $79 up front.

A Refill Plan means that you’ll pay $18 every six months by subscription.

What do you get?

Brüush is a premium toothbrush. This is a rechargeable sonic toothbrush that has six different tooth brushing modes. You’ll get a USB charger with magnetic charging stand, a travel case and three brush heads to start.

Every six months, you’ll get three new brush heads shipped directly to your door. With this subscription you can start a new brush head after just two months of use. Dentists recommend that you change your toothbrush at least every three months, so with this subscription you’re surpassing the recommended minimum.

Who’s it for?

A Brüush subscription could be the perfect choice if you’re someone that likes a bit of luxury. The upfront costs are quite high, but the Refill Plan actually works out a bit cheaper than some other subscriptions. In return for the higher upfront payment, you’ll receive a rechargeable brush with six different modes for you to choose from. You’ll also be able to swap toothbrush heads more frequently than dentists recommend.


How much does it cost?

You’ll pay between $65 and $80 upfront for your toothbrush.

Receive one new brush head for $6, every 1, 2 or 3 months.

What do you get?

Goby is the best toothbrush subscription for those that like to personalize their plan. Choose from a selection of the most stylish brushes, from soft pinks to metallic golds, then decide how frequently you’d like to receive a new toothbrush head.

One toothbrush head costs just $6. You can set up a subscription to deliver every month, or every two or three months if you’d prefer.

Goby brushes clean very effectively with a rounded, oscillating brush head. You’ll also receive a brush head cover, stand and USB charger. The Goby brush features a two-minute timer, split into 30 second intervals, and a long-lasting battery that only needs charging twice a month.

Who’s it for?

A Goby brush isn’t the cheapest, but offers both style and substance. The oscillating brush head is very effective, and the brush color choices are amazing. This is the best toothbrush subscription for people that take their toothbrush seriously. The option to customize shipping intervals is something that makes Goby even better.

Which toothbrush subscription is best?

Everyone will have their own favorite toothbrush subscription. Are you looking for brushes for all the family, or an eco-friendly option? Do you want to spend more on a top quality brush, or are you happy with a basic, low-cost product? Do you want a brush that will clean your clear aligners whilst you’re going through teeth straightening treatment?

With so many toothbrush subscriptions now available, everyone can find one that they’ll love!